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If you’re here, I know that you’re pulled to be a beautifully imperfect parent, or you already are.

From Imperfect Parenting to Midlife Pregnancy with Coach Ariel Andersson

These days, are all about connecting community, lifting you up and inspiring you to be your beautiful self as often as possible to get you to joy, health and prosperity.

And, whether you’re midlife and starting or re-starting your family, or your family is already in full swing..

You have so much to offer yourself and those around you and I am determined to help you step into the light and shine as you are meant to.

It’s the reason we started Imperfect Parenting weekly podcasts, now nearly 300 episodes ago:).

Full of stories of truth, success, failure, beauty, courage, ideas, sometimes humor and always imperfection.

And, every 1st week of the month we focus on fertility, especially midlife.

Or, you can jump in, below and grab my free parenting meditation to give you a moment to yourself.

*Just Click below,“ Yes, send me the meditation“ and I’ll send it your way:).

Or, you’re welcome to jump onto Youtube where I’m guiding you through fertility and pregnancy.

You’re here for a reason.

“Imperfection holds the most beautiful keys to your life.” A3

If you’re looking for ways to connect, more is on the way.


We’re in this together.

Have a beautifully Imperfect Day.


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Private: Imperfect Parenting Blog

Guest Blog Post:

How New Parents Can Be Successful Entrepreneurs

What do new babies and new businesses have in common? Both of them need you to nurture them and help them grow, and each takes up a lot of your time, but you don’t have to put your business ideas on hold. It can seem daunting at times if you have both of them simultaneously, but there are things you can do to manage both effectively.


Your Baby
Newborns need lots of attention. It can seem like you’re constantly changing diapers and feeding them with their short sleep cycles. Many new parents struggle with sleep deprivation because they cannot get more than a few hours of sleep at a time.
Depending on the type of business you’ll run, you can consider several options to be able to take good care of your baby while growing your company:


• Purchase a baby monitor
• Find reliable, trustworthy sitters
• Create a baby corner in your home office


You can use a sitter even if you’ll still be at home. You can depend on a sitter to take care of your baby while you:


• Take naps
• Devote time to virtual business meetings or client consultations
• Make or pack and ship inventory
• Do accounting tasks where concentration and accuracy are important


Your Business
You may already know what kind of business you’d like to start, or you might be searching for ideas. Think of areas
you’re interested in that allow flexibility since your time will be divided and that people will likely patronize. It
might be a service business or an online store to sell handmade items; make it something you’re good at and enjoy.
You’ll need to do several things to get your new company running. A healthy, thriving business starts with creating
a business plan. This plan should include:


• Business structure
• Company values and goals
• Advertising and marketing strategies
• Funding needs and solutions
• Financial projections


See how to start a business with ZenBusiness to simplify the process.


Because you’re in business to make money, it’s important to implement sound accounting methods. You’ll need to see your cash flow and financial health at a glance, so finding the right invoicing options and accounting software is a must. The right software can help you get paid quickly and make your bookkeeping more accurate.


In addition, consumers continue to do more and more business online, including making payments. Look for
software that:


• Alert you when clients view or pay invoices
• Accept online payments
• Schedule and send recurring invoices
• Produce financial reports


Your Day
Establishing a daily routine can reduce stress. Set business goals for the day, week, or month, then make a schedule.
You’re the boss, so you can decide how much time to devote to your company and when you’ll work. This allows you to make plenty of time to spend with your baby.

You can consider outsourcing some of your business tasks, such as accounting, marketing, and sourcing. Remember to expect the unexpected with new babies, so your schedule can’t be set in stone. Outsourcing can alleviate some of your burdens to allow for unforeseen developments, such as a sick child.


You could also purchase handy electronics to make your life easier. Automated vacuums, smartwatches, and voice-activated virtual assistants provide relatively inexpensive benefits.


You Can Do It
You don’t have to set your entrepreneurship aside when welcoming a new baby. It can be a great time to organize your parenting, business management, and life balance to create a healthy future for all.

Image via Pexels

Thank you, Laura Pearson for this post.

How to Help Your Kids Make Healthy Choices for the Mind and Body

Photo via Pexels Encouraging your kids to make healthy choices today will set them up for a happy and healthy future. By establishing healthy habits early on, you can feel confident that your kids will maintain healthy lifestyles as they gain independence and venture out into the world on their own. As a parent, there’s …

A Mom’s Guide to Preparing for Parenthood

Guest Blog Post by Laura Pearson Photo Credit: Pexels.com Becoming a mom is one of the most exciting experiences you’ll have in your lifetime. That said, it can also be extremely nerve-wracking, especially if you’re going it alone. Single moms face unique challenges. By preparing for your baby’s arrival in advance, you can enter motherhood …

About us

Hey!  The Swede and Californian, here (and our little, Czech-Cali-Swedie girl.).

We’re shifting you from “madness” to “you got this!”

These days, there’s A LOT of reassessment bubbling around.

How you want to work, be and create, in this world in a way that fits your true you and the values that drive you forward and bring you joy and fulfillment.

Our part in that.. is about remembering what “IS” Possible, when the clear path through isn’t yet seen.

Moving you from what the f-ck is happening in my life, right now?! to..pre-parenting, beyond “the Norm” of parenting overwhelm with work, transitions, organization, fertility challenges and more is what we’re here for.

And, through podcasts, youtube videos, amazing guest stories, imperfect parent coaching, programs, and more we’re helping you to unfold into your best life:)..

You deserve that.

You have to keep being you on your path to greater parent health and vitality!! Empathy!  Inspiration!  New energy! Death of old patterns and stuck old stories.

Understanding self..and your children to ease stress and daily madness..

We’re growing ourselves as we do the same for you by sharing world parenting, ideas, activities and entrepreneur stories and ideas, so you don’t have to reinvent the wheel!

Mats and I can’t stop tripping over crap on the floor and getting trapped in other parents’ assumptions and our own expectations. 

As European life echos behind us, and we grow our world in Northern California (through all the unexpected transitions)..

New things emerge and we breathe into Imperfect Parenting as Swede and Northern Californian, in the best way possible.

We’ve decided to keep experimenting and showing up live in NEW ways for YOU to keep evolving TOGETHER.

Whatever, this next year brings, is ultimately up to you! We know.. you have something that you’re meant to contribute to the world and you can’t do that, if you’re burned out and overwhelmed. So, we’ll keep putting out some fails and successes and offering coaching through the podcast, videos, programs and sometimes more, so you get to where you’re meant to be.

You.. just keep showing up, not just for us, but ultimately, for YOU!:)..

Have a Beautifully Imperfect Day!